Killer quote to promote social media to management

I’ve just been reading Ken Burbary’s blog and came across an excellent story from Scott Monty. I think it’s a beauty in itself and doesn’t need any additional commentary:

“A friend sent me a PDF of an article from a business journal in which a company expressed reservations about this new technology over which everyone seemed to be abuzz. They decided that they would restrict employees’ use of it, because of the fear of corporate secrets getting out, of insider information making its way to Wall Street, and of employees wasting their time on it. For that reason, they set up the hardware on a single station in the middle of everyone’s desks so that everyone could see how people were using it.

“That PDF was an article from a 1930s business journal and the technology was the telephone.”

I’m definitely going to use this next time I have that particular discussion around social media!


  1. Peter Campbell October 11, 2009
    • Timoluege October 11, 2009
  2. Anna Pittl October 16, 2009