A tiny change to how we feed our Facebook page turned the social network from an insignificant source of traffic to one of our top referral sites. When I created our Facebook page, I wanted to automate as many things as possible. One way to do that was to take our RSS feed and add it to Facebook’s notes function. That way, our news would be added automatically and shared with our 15,000 fans; nobody had to do anything about[...]
Social Media 4 Good
Exploring the use of Social Media for NGOs, non-profit organizations and to support humanitarian relief
About Timo Lüge
I’m passionate about information, communication and how they can be used to make the world a better place.
My two main areas of expertise are:
• Communication through digital media
• Media relations during disasters
Over the last thirteen years I have worked for German national public radio, a wire agency, the Red Cross Red Crescent Movement and the United Nations.
You can hire me …
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