Strategy Archive

5 Things Non-Profits Can Learn from the Ice Bucket Challenge

You can't replicate the Ice Bucket Challenge - but you can

How to add value to online conversations

Social Brands - The Future of Marketing is a free ebook

(Book review) Social Media in the Public Sector Field Guide

I just finished reading the "Social Media in the Public

Presentation: Key metrics and tools to measure social media success

This presentation from last week’s “Social Media and Resilience Workshop” explains

Presentation: Social Media for Disaster Preparedness and Response

How can you use social media operationally to help with disaster

Presentation: Risk management through social media

Two presentations that look at how social media can be used

5 Experts Share Top Social Media Advice for Nonprofits

I'm honoured and pleased to have been quoted on the "Impatient

5 items to include in your social media policy

The five items outlined in this short presentation by the US

Are Non-Profits using Facebook’s new global brand pages?

A month ago, Facebook announced global brand pages that allow companies