Recent announcements by Google make me think, that the company might go down a path that would ultimately mean more inequality, a worse position for developing countries and a widening digital divide. I’m referring specifically to Chrome OS, Google’s new operating system, and the announcement that Google would dump Google Gears, a service that makes it possible to use services like GoogleDocs offline. In both cases, Google emphasized the importance of cloud computing as opposed to working offline. The idea is[...]
I love Facebook pages: they are an excellent, cheap way to connect with your supporters. More importantly, they make it extremely easy for them to take your message and share it with their own network of friends so that you are not only preaching to the converted. However, apparently Facebook is planning a major overhaul of how Facebook pages work and many of these changes might impact non-profits. The “Nonprofit Tech 2.0″-blog has written an excellent overview of what these changes[...]
I know many NGOs who produce feature-length advocacy films to state their case against e.g. climate change, human trafficking, dragnet-fishing etc. And I am certain that many of them could be greatly enhanced by an approach like “Us Now”.
Four major disasters in less than 72 hours – what a week! For us, it is the first time that we are employing social media consistently and as a major tool to tell people about what is happening in an ongoing disaster relief operation. I’ll update you soon and will try to share statistics about what worked and what didn’t.
Seth Godin recently wrote a post titled “The problem with non” in which he claims that non-profit organizations fail at social media adoption and that the reason for that is fear of change. Here are six reasons why I disagree: 1. There is a difference Oprah and an NGO „Take a look at the top 100 twitter users in terms of followers. (…)None of them are non-profits. (…) Is the work you’re doing not important enough to follow, or is it[...]
The Swedish International Development Agency has launched “The World Log” a new catalogue for web content related to aid and development content. It lists blogs, videos and photos by geography and topic – and it looks really pretty! Great chance for high level exposure The site is still a bit buggy (sometimes the user interface switches to Swedish so you have “Läs mer” instead of “Read more”) but if you have anything to do with aid or development, then you should definitely[...]
Last week I gave a presentation at the IFRC’s communications managers meeting about social media in general and how we should use it. Below you find the largest part of that presentation. I removed the bits that were focusing very much on internal processes and steps that need to be taken in-house in order to make social media work. (Red Cross Red Crescent volunteers and staff can download the complete presentation from FedNet, the IFRC’s extranet.) I hope you like it.[...]
Before every general election in Germanythe “Federal Institute for Political Education” (bpb) releases the “Elect-o-Meter” (Wahl-O-Mat) a simply web-application that asks your opinion on current political issues and then compares your answer with the party platforms. With general elections only three weeks away, the new version of the Wahl-O-Mat was released on Friday – and this time even in English. If you ever wondered whom you vote for if you were German – try the “Elect-O-Meter“. Missed chance for social[...]
