Social Media 4 Good

Exploring the use of Social Media for NGOs, non-profit organizations and to support humanitarian relief

I just came across a really excellent post by Ushahidi’s Patrick Meier: “A List of Completely Wrong Assumptions About Technology Use in Emerging Economies”. If you have anything to do with using digital tools in a development context, I highly recommend you read this post. Though, of course, the problem is not limited to using web tools.

This is my first time in Africa. However, the one thing that all my colleagues with Africa experience had told me was: “Everybody has a mobile phone.” This made sense to me based on my experience in Haiti where, even though the country is extremely poor, many people even had two mobile phones, one for each network. In Liberia – not so much.

I’m probably the last person who doesn’t have an iPhone or Android phone yet – and I also want to keep it that way. At the same time I was always a bit jealous of the connectivity that comes with these smart phones. Then I discovered what I had been looking for all the time: I wireless router small enough to fit into a pocket.

You have probably heard of  ”Ushahidi“. Right after the Haiti earthquake, the near impossible to pronounce organization set up a service that allowed people in Haiti to submit reports and requests for help by SMS. Those messages were then geo-tagged, categorized, displayed on a website and distributed to relief workers in Haiti. It’s a really impressive system and it was up and running only four days after the earthquake struck. And what’s more: it worked in the local language, Haitian[...]

To say that the last days were“intense” would be an understatement. From the minute the earthquake struck Haiti on January 12, the Red Cross Red Crescent Movement pulled out all stops to help the people on the ground.

Communications is only a small part of that response and social media an even smaller part. Nevertheless – here are my observations: