Based on our experiences in Samoa and Haiti, I’m trying to come up with best practice for how to organize tweeting staff in a disaster context so that there is a maximum benefit for the organization. These are my thoughts:
To say that the last days were“intense” would be an understatement. From the minute the earthquake struck Haiti on January 12, the Red Cross Red Crescent Movement pulled out all stops to help the people on the ground.
Communications is only a small part of that response and social media an even smaller part. Nevertheless – here are my observations:
