My girlfriend and I have personal connections to Boston, so we obviously followed the developments of April 15 quite closely from afar. Here are my impressions, particularly concerning the role of social media.
Earlier this week, the UN’s refugee agency counted 1,000,000 Syrian refugees. The problem with big numbers is that they get lost in the noise and in the news; the key is to personalize these numbers. Here is what UNHCR has done.
Facebook has started to roll out a new search that can potentially endanger people who are already being persecuted or are suffering from discrimination. Teaching people how to use Facebook safely needs to become a priority for protection staff and human rights organizations.
I recently helped a large non-profit organization to better understand their social media followers and fans. In the course of this project, I looked at a number of social media analytics tools. Here are the services that I found useful – and the ones I didn’t like.
The first Social Media for Good roundup of 2013 contains four articles that I hope you’ll find useful: How to use social media in crisis communication, what content works on Facebook, what to do when your social media manager is leaving you and some interesting examples how social media is used on development.
This weeks “Social Media for Good” roundup looks at how volunteers helped with the response to Typhoon Pablo, shares advice on how to design a social media campaign, is annoyed at Facebook ads and looks at how Twitter is changing journalism.
LunaMetrics has produced an excellent infographic showing all the sizing information you will ever need for your social media profiles – at least until the next design change. The infographic includes all images sizes for Facebook, Twitter, LinkedIn, Google+, Youtube and Pinterest.
A month ago, Facebook announced global brand pages that allow companies to centralize their Facebook presence. Instead of having separate pages for each country, global pages can be customized to provide localized experiences for visitors.