The LSE has just released the first report in a three-year research project focusing on the gap between what people know about human suffering and how they react to it. “Who cares? Challenges and Opportunities in Reporting Distant Suffering” should be required reading for anyone who works in communications, media relations or advocacy in the aid sector.
Over the last few days I came across a few things having to do with communicating with beneficiaries. The first is a short video about selling condoms in Congo. The second is a sign advising women in Liberia where they can go for help if they have been raped.
The Red Cross Red Crescent created a Flickr slideshow with photos from Haiti after the earthquake. This will be updated continuously. If you want to add it to your own blog, you can use this code: <iframe align=”center” src=”http://www.flickr.com/slideShow/index.gne?set_id=72157623207618658″ width=”500″ height=”500″ frameBorder=”0″ scrolling=”no”></iframe><br /><center><small>Created with <a href=”http://www.flickrslideshow.com”>flickr slideshow</a>.</small></center> If you want to change the size, please change the numbers marked in red. Created with flickr slideshow.
I have been using Flickr for about two years to increase visibility of the work of Red Cross Red Crescent. Today, I’d like to share some of the lessons I’ve learned.
I know many NGOs who produce feature-length advocacy films to state their case against e.g. climate change, human trafficking, dragnet-fishing etc. And I am certain that many of them could be greatly enhanced by an approach like “Us Now”.
About a week ago, US comedian Sarah Silverman posted a video called “Sell the Vatican, Feed the world.” It has since been viewed almost 500,000 times and has been tweeted, commented and blogged about. I really like this video. I love satire and I think this video does a great job of raising awareness for world hunger. If you haven’t seen it, watch it before reading on. In case you don’t know Sarah Silverman, I should warn you: She is[...]