Social Media 4 Good

Exploring the use of Social Media for NGOs, non-profit organizations and to support humanitarian relief

Archive for the ‘Non-profit technology’ Category

Greenpeace UK is starting an interesting experiment: for the next six weeks, their main Twitter account will be open to all staff members.

Robert Kirkpatrick from the UN’s Global Pulse team is talking about how United Nations agencies would like to use big data to search for crises in real-time. It’s a fascinating talk about how his team has been using data mining techniques to monitor food prices and what more could be done.

Back from my vacation I had the opportunity to listen to a live webcast on “Social Media as a Tool for Humanitarian Protection” that was organized by Program on Humanitarian Policy and Conflict Research (HPCR).

Patrick Meier visited the American Red Cross headquarters in Washington D.C. and got a tour of the brand new Digital Operations Center which AmCross is using to monitor social media during emergencies.

Any discussion about the use of social media in the non-profit world is also a discussion about what impact it has when someone does nothing more than retweets a message or “likes” a post. Take Part has now published an infographic that aims to correct slacktivism’s bad name.

I’m a firm believer that you get what you pay for and in that respect I find little encouragement in the “2012 Nonprofit Social Networking Report”. According to the report, non-profits and NGOs are still very reluctant to allocate resources to their social media activities. But this is also a chance for those who are willing to make the investment.

Many non-profits, NGOs and International Organizations are of two minds when it comes to sharing photos on the internet. On the one hand, they want their material to be shared as widely as possible, on the other hand they want to have total control. The decision matrix in this blog post will help you decide which photos to share and how.

Yesterday, Facebook announced that it would introduce the new Facebook timeline-layout for all Facebook pages on March 30. This means you have one month to get ready. This blog post contains some suggestions that can help you create Facebook covers in no time.